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The world of editors in women's magazines: Print versus online
Houdková, Lucie ; Reifová, Irena (advisor) ; Miessler, Jan (referee)
This diploma thesis focuses on the organizational structure of the magazine and the web site for women - Blesk pro ženy and Blesk pro ženy.cz. The editorial office is part of the Czech News Center media organization. An increasingly common model for the operation of different media platforms is merging them into one newsroom, in which the editors produce the content for different channels. It is the so-called integrated, multimedia or converged editorial office. The diploma thesis aims to find out, whether this trend of convergence in media production has also affect on the editorial office in Blesk pro ženy. Another goal is to identify the professional identity of editors working for the lifestyle medium, and what does multiskilling and multimedia journalist mean in the context of Blesk pro ženy. Finally, the aim is to discover, what are the specifics in the work practice of an editorial staff composed of women. As for the methodology, a qualitative research was formed by interviews with editors from both printed and online platform, and also the method of participant observation was applied.
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The process of framing media content on the example of domestic violence
Homolková, Dana ; Vochocová, Lenka (advisor) ; Škodová, Markéta (referee)
The aim of the thesis was to find out how domestic violence was framed in the Czech printed media. The analysis was based on the findings of Robert Entman, who defined framing as selection and emphasising of certain attributes in the media (Entman, 1993). The work brought about a theoretical introduction into the concept of framing which became a part of the media studies in the last twenty years and which currently deals with all phases of media text origination and interpretation. The framing method was applied on a chosen topic of domestic violence, in connection with the new law on protection of abused people, which came into effect on January 1, 2007. Five weeklies (Blesk pro ženy, Instinkt, Květy, Reflex, Respekt) were selected for analysis and the monitored period of one calendar year from January 1, 2007, to January 1, 2008, was set. In the practical part, a qualitative analysis was carried out, determining the frames and research hypotheses for further interpretation of framing of given topic. Subsequent quantitative analysis studied the methods of article framing by individual magazines and eventual differences in the approach to this topic from the viewpoint of prevailing stereotypes associated with domestic violence. Attention was also paid to the question whether the magazines provided...
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